Forget what you
know about franchises

A royalty that takes a third of your income and being restricted to a small territory – today’s franchises take a lot from their franchisees.

button icon AHI Group vs. a Franchise

The Franchise Model

Franchisers are motivated to help their franchisees grow as they impose an across the board royalty on all revenue each franchisee makes. The franchise royalty usually works out to be 1/3 of the franchisee’s take home income. In addition, franchisees are restricted to providing their services within a small predesignated territory. What if their newly purchased territory is not so lucrative? Franchisees are forced to purchase another neighboring territory –assuming one is still open. Further expansion of a franchisees footprint always comes with additional territory purchase fees and restrictions.

 

What A Franchise Won’t Tell You

We are sometimes asked by those who have talked to a franchise how our AHI Group agencies will beat out the franchises who are already “embedded in their local community?” Our response is to encourage these individuals to go to a hospital or other healthcare facility in their local community and ask a discharge planner “could you recommend a home care agency to me?” What they typically find is that most of the discharge planners will refer them a home health company (for skilled RN care) and the ones that do understand the difference between non-medical and skilled home care will usually say “we don’t refer, we give out a list” and hand you a list of 5-10 home care agencies. If you look at that list you will see there may be some franchises listed on there but 1/2 of the home care agencies are usually not franchises (on average).

So, franchises are certainly not the only group out there getting referrals from the healthcare community. The reason being that everyone knows that every home care agency (franchise or not) is owned by an individual and that person can be a good or not so good manager of their business. There are great franchise owners out there and terrible ones –and these case workers have been around long enough to know that. In addition, a recent large study showed that 89% of caregivers will switch home care agencies for an extra $2/hour. Those agencies paying the most attract the best caregivers. Franchisees are paying 1/3 of their take home income to their franchiser and have less to pay their caregivers. The end result is a franchise has to charge the client more if they want to compete with getting the best caregivers.

 

No Name Brand In The Home Care Industry

The general public usually have no idea what the home care industry is all about–let alone know of a quality home care agency they can trust. The litmus test for this is to go and ask five of your neighbors this question: “Which home care agency would you recommend for my aging parent?” You will find some blank looks on their faces or scratching of heads. However, if you were to ask them: “Where can I find a good burger around here?” they would likely give you the name of a McDonald’s, or Burger King, etc. close to their area –because these are branded names in the food industry.

In reality, there is no name branding in the home care industry. There is no free lunch for a franchise. Everyone must go out there and make it happen to get noticed in their community and stay on the noticed list. This is where it is very important to have something that sets you apart from the crowd. Our unique all in-house Veterans Pension Benefit Program is one thing that sets our AHI Group members apart from the crowd and we guarantee that you will beat out anyone else in your community if they are doing anything with Veterans Pension Benefits. Request access to our “Intro To Home Care Video” series to watch a video on how our VA Pension Benefit Program beats out any competition in that arena –hands down.

 

No Territory Restrictions That Stunt Growth

AHI Group does not restrict its members to a small territory consisting of 250,000 people – like a franchise does. The average city has 10% seniors located within it. So, if one has a territory with 250,000 people that leaves 25,000 seniors in that community. On average, about 10% of seniors need assistance with activities of daily living. Therefore, that leaves 2,500 seniors who will need your services. Depending on the existing competition in your community, this may or may not be an issue. However, why take the chance of restricting yourself to such a small area when starting out? What if you get your foot in the door of a hospital or healthcare facility that is “outside” of your area and you are not able to get that same foot in the door in your own area right away? You are passing up massive amounts of potential revenue when you are not able to move where the business and your marketing efforts lead you.

AHI Group wants you to have the best chance of success and so it does not restrict it’s member’s ability to market wherever they want. After all, we cannot stop every other home care organization out there moving into your “protected territory” – even if we were to restrict our other members from coming into your area. We believe it is better to allow the 1 or 2 potential other AHI Group members to have access to your area rather than restrict them that access and therefore have to restrict you and them to a territory that we cannot protect from all the other home care companies out there.

Deciding where you want to market and being able to follow your leads – wherever they take you – with the constant backing of our coaching team will allow you the best opportunity to grow your business during that all important first year.

Giving you the option to market wherever you get a “foothold” and having our seasoned coaches/support team behind you every step of the way will give you the edge needed to help ensure your success. It is important that you go into your local market place with both hands free and professional coaching/mentors behind you – as opposed to struggling with one hand tied behind your back due to a small territory or no solid support system. That’s what we call flexibility, innovative thinking, and unlimited revenue potential!

 

Hire Quality Caregivers Despite The Shortage

Hiring quality caregivers can be a challenge for franchises in today’s market place because of two factors. First, franchises cannot pay their caregivers top dollar due to their franchise royalties eating up a third of their net profit. AHI Group members can take that 1/3 of their profit and give it to their caregivers who get paid in the top 20% of wages in their area. By paying in the top 20% of wages, AHI Group members can attract the most quality and qualified caregivers in their area. This leads to less administrative time spent managing low quality staff – which results in happier clients – due to the quality care they receive from the most competent caregivers.

Second, franchises offer a lack of career advancement tools for their caregivers. Through our relationship with the Association of Care Services at Home, our members get a 75% discount on the cost of Certified Senior Care Aide® Certifications. Certifying one’s caregivers allows our AHI Group members to gain the “Excellence In Home Care® – Trusted Provider” certification at a 50% discount which helps them stand out from other agencies in their local community.

Forget what you
know about franchises

A royalty that takes a third of your income and being restricted to a small territory – today’s franchises take a lot from their franchisees.

button icon AHI Group vs. a Franchise

The Franchise Model

Franchisers are motivated to help their franchisees grow as they impose an across the board royalty on all revenue each franchisee makes. The franchise royalty usually works out to be 1/3 of the franchisee’s take home income. In addition, franchisees are restricted to providing their services within a small predesignated territory. What if their newly purchased territory is not so lucrative? Franchisees are forced to purchase another neighboring territory –assuming one is still open. Further expansion of a franchisees footprint always comes with additional territory purchase fees and restrictions.

 

What A Franchise Won’t Tell You

We are sometimes asked by those who have talked to a franchise how our AHI Group agencies will beat out the franchises who are already “embedded in their local community?” Our response is to encourage these individuals to go to a hospital or other healthcare facility in their local community and ask a discharge planner “could you recommend a home care agency to me?” What they typically find is that most of the discharge planners will refer them a home health company (for skilled RN care) and the ones that do understand the difference between non-medical and skilled home care will usually say “we don’t refer, we give out a list” and hand you a list of 5-10 home care agencies. If you look at that list you will see there may be some franchises listed on there but 1/2 of the home care agencies are usually not franchises (on average).

So, franchises are certainly not the only group out there getting referrals from the healthcare community. The reason being that everyone knows that every home care agency (franchise or not) is owned by an individual and that person can be a good or not so good manager of their business. There are great franchise owners out there and terrible ones –and these case workers have been around long enough to know that. In addition, a recent large study showed that 89% of caregivers will switch home care agencies for an extra $2/hour. Those agencies paying the most attract the best caregivers. Franchisees are paying 1/3 of their take home income to their franchiser and have less to pay their caregivers. The end result is a franchise has to charge the client more if they want to compete with getting the best caregivers.

 

No Name Brand In The Home Care Industry

The general public usually have no idea what the home care industry is all about–let alone know of a quality home care agency they can trust. The litmus test for this is to go and ask five of your neighbors this question: “Which home care agency would you recommend for my aging parent?” You will find some blank looks on their faces or scratching of heads. However, if you were to ask them: “Where can I find a good burger around here?” they would likely give you the name of a McDonald’s, or Burger King, etc. close to their area –because these are branded names in the food industry.

In reality, there is no name branding in the home care industry. There is no free lunch for a franchise. Everyone must go out there and make it happen to get noticed in their community and stay on the noticed list. This is where it is very important to have something that sets you apart from the crowd. Our unique all in-house Veterans Pension Benefit Program is one thing that sets our AHI Group members apart from the crowd and we guarantee that you will beat out anyone else in your community if they are doing anything with Veterans Pension Benefits. Request access to our “Intro To Home Care Video” series to watch a video on how our VA Pension Benefit Program beats out any competition in that arena –hands down.

 

No Territory Restrictions That Stunt Growth

AHI Group does not restrict its members to a small territory consisting of 250,000 people – like a franchise does. The average city has 10% seniors located within it. So, if one has a territory with 250,000 people that leaves 25,000 seniors in that community. On average, about 10% of seniors need assistance with activities of daily living. Therefore, that leaves 2,500 seniors who will need your services. Depending on the existing competition in your community, this may or may not be an issue. However, why take the chance of restricting yourself to such a small area when starting out? What if you get your foot in the door of a hospital or healthcare facility that is “outside” of your area and you are not able to get that same foot in the door in your own area right away? You are passing up massive amounts of potential revenue when you are not able to move where the business and your marketing efforts lead you.

AHI Group wants you to have the best chance of success and so it does not restrict it’s member’s ability to market wherever they want. After all, we cannot stop every other home care organization out there moving into your “protected territory” – even if we were to restrict our other members from coming into your area. We believe it is better to allow the 1 or 2 potential other AHI Group members to have access to your area rather than restrict them that access and therefore have to restrict you and them to a territory that we cannot protect from all the other home care companies out there.

Deciding where you want to market and being able to follow your leads – wherever they take you – with the constant backing of our coaching team will allow you the best opportunity to grow your business during that all important first year.

Giving you the option to market wherever you get a “foothold” and having our seasoned coaches/support team behind you every step of the way will give you the edge needed to help ensure your success. It is important that you go into your local market place with both hands free and professional coaching/mentors behind you – as opposed to struggling with one hand tied behind your back due to a small territory or no solid support system. That’s what we call flexibility, innovative thinking, and unlimited revenue potential!

 

Hire Quality Caregivers Despite The Shortage

Hiring quality caregivers can be a challenge for franchises in today’s market place because of two factors. First, franchises cannot pay their caregivers top dollar due to their franchise royalties eating up a third of their net profit. AHI Group members can take that 1/3 of their profit and give it to their caregivers who get paid in the top 20% of wages in their area. By paying in the top 20% of wages, AHI Group members can attract the most quality and qualified caregivers in their area. This leads to less administrative time spent managing low quality staff – which results in happier clients – due to the quality care they receive from the most competent caregivers.

Second, franchises offer a lack of career advancement tools for their caregivers. Through our relationship with the Association of Care Services at Home, our members get a 75% discount on the cost of Certified Senior Care Aide® Certifications. Certifying one’s caregivers allows our AHI Group members to gain the “Excellence In Home Care® – Trusted Provider” certification at a 50% discount which helps them stand out from other agencies in their local community.

A turn-key solution without the strings

Proprietary Tools
Only 300+ AHI Group members have our proprietary tools. Compare to a consulting company who shares their tools with thousands of home care agencies.

button icon Get access to our FREE Intro To Home Care Video Series
Request Free Videos & 10 Questions document

Pipelines To Clients
We give you the tools to win the high margin private pay business. We also get you access to insurance and government Medicaid programs that pay for elderly care.

button icon How Will I Get Clients?

Niche Veterans Program
We are the only home care organization with an in-house Veterans Pension Benefit Program. We will help you beat out anyone else working with Veterans – guaranteed.

button icon VA Pension Benefit

Member Coaching/Mentorship & Support
We assign you a personal coach/mentor who has personally started and grown their own multi-million dollar home care agency. Learn from the best in class!

button icon Coach and Mentor

Superior support brings results

Meet one of our five million dollar club members

button icon Greg’s Story

Watch this five minute video story of one of our Five Million Dollar Club members (Greg) who joined AHI Group in 2012. With our membership system behind him every step of the way he achieved five million in annual revenue during 2017 and six million in 2018. Greg is located here in California – one of the most competitive senior care market places in the nation. Most all senior care professionals will agree that if you can be successful in California’s competitive senior care market place, you can be successful in any senior care market place across the nation.

You may be wondering…

How are we different from a home care consultant company?

Home Care Consultants share their tools with literally thousands of Home Care agencies leaving each with nothing unique as they compete against each other.

 

button icon Stand out from the crowd

Nothing To Set You Apart From The Crowd

Home care consultant companies will usually help you get a home care license in your state, give you 3-4 days of training, and say they provide “support” after you open your doors for business. Consultant tools and techniques are passed around to literally thousands of home care agencies. One of the large consulting companies state they have helped ‘3,000+ home care agencies’. This begs the question of how their clients set themselves apart from others (who have been trained by that same consulting company) when they are all using the same tools/techniques? Statistically, some cities will have 50+ home care agencies who are all using the same playbook they got from this consulting company – and all competing against each other.

Having unique programs and tools is essential to stand out from the crowd and get in doors closed to others. AHI Group has 300+ members nationwide and has plans to grow to 500 over the next 4-5 years. AHI Group will then cap its membership enrollment and drive revenue via its all in-house Veterans Pension Benefit Program – with 500 agencies using it. You won’t have to worry about AHI Group giving out your playbook and tools to dozens of other home care agencies in your local area.

No Financial Motivation To Help You Grow

Another downside of consultants is that they have no incentive to help you grow after you open your doors for business as they get paid up front and have no ongoing financial incentive to help you grow. This naturally equates to a lack of quality coaching and support during that all important first year in business. Most consultants, if asked, don’t have any idea what happens to their clients after they get done with their 3-4 day training seminars.

AHI Group funds its ongoing coaching/support through its unique all in-house Veterans Pension Benefit Program. No other home care company has this capability in house and must send their Veteran Pension Benefit clients to an outside 3rd party for assistance. The 3rd party assists the Veterans get approved for the VA Pension Benefit, handles the billing, and coordinates their home care services. The 3rd party makes a profit from the services they provide. Instead of using this 3rd party, AHI Group developed an in house Veterans Pension Benefit Program that not only helps 70% more Veterans than the 3rd party is able to help, but provides the revenue AHI Group needs to fund the ongoing coaching/support of its members. Result: AHI Group members get the backing, coaching, and support system of a franchise but without paying a royalty on their income. In addition, AHI Group is motivated to help its members get more clients in its VA Program. It’s a win-win!

Our advisers are always available to help you understand if AHI Group is right for you.

You may be wondering…

How are we different from a home care consultant company?

Home Care Consultants share their tools with literally thousands of Home Care agencies leaving each with nothing unique as they compete against each other.

 

button icon Stand out from the crowd

Nothing To Set You Apart From The Crowd

Home care consultant companies will usually help you get a home care license in your state, give you 3-4 days of training, and say they provide “support” after you open your doors for business. Consultant tools and techniques are passed around to literally thousands of home care agencies. One of the large consulting companies state they have helped ‘3,000+ home care agencies’. This begs the question of how their clients set themselves apart from others (who have been trained by that same consulting company) when they are all using the same tools/techniques? Statistically, some cities will have 50+ home care agencies who are all using the same playbook they got from this consulting company – and all competing against each other.

Having unique programs and tools is essential to stand out from the crowd and get in doors closed to others. AHI Group has 300+ members nationwide and has plans to grow to 500 over the next 4-5 years. AHI Group will then cap its membership enrollment and drive revenue via its all in-house Veterans Pension Benefit Program – with 500 agencies using it. You won’t have to worry about AHI Group giving out your playbook and tools to dozens of other home care agencies in your local area.

No Financial Motivation To Help You Grow

Another downside of consultants is that they have no incentive to help you grow after you open your doors for business as they get paid up front and have no ongoing financial incentive to help you grow. This naturally equates to a lack of quality coaching and support during that all important first year in business. Most consultants, if asked, don’t have any idea what happens to their clients after they get done with their 3-4 day training seminars.

AHI Group funds its ongoing coaching/support through its unique all in-house Veterans Pension Benefit Program. No other home care company has this capability in house and must send their Veteran Pension Benefit clients to an outside 3rd party for assistance. The 3rd party assists the Veterans get approved for the VA Pension Benefit, handles the billing, and coordinates their home care services. The 3rd party makes a profit from the services they provide. Instead of using this 3rd party, AHI Group developed an in house Veterans Pension Benefit Program that not only helps 70% more Veterans than the 3rd party is able to help, but provides the revenue AHI Group needs to fund the ongoing coaching/support of its members. Result: AHI Group members get the backing, coaching, and support system of a franchise but without paying a royalty on their income. In addition, AHI Group is motivated to help its members get more clients in its VA Program. It’s a win-win!

Our advisers are always available to help you understand if AHI Group is right for you.

Less fees, more freedom

We...

  • Have a Lifetime Membership Fee of $12,500 for all our services.
  • Won’t charge you a royalty or fees for our services after paying your membership.
  • Will save you $3,000+ per month on back office costs.

You can...

  • Have unlimited state home care license applications – so you can grow with no additional cost.
  • Have unlimited Long Term Care Insurance and Medicaid Waiver applications at no extra cost.
  • Get your Certified Senior Care Manager® Certification at no extra cost.

Less fees, more freedom

We...

  • Have a Lifetime Membership Fee of $12,500 for all our services.
  • Won’t charge you a royalty or fees for our services after paying your membership.
  • Will save you $3,000+ per month on back office costs.

You can...

  • Have unlimited state home care license applications – so you can grow with no additional cost.
  • Have unlimited Long Term Care Insurance and Medicaid Waiver applications at no extra cost.
  • Get your Certified Senior Care Manager® Certification at no extra cost.

Transparent services, no hidden details or fees

AHI Group provides a smart and affordable alternative to purchasing a non-medical home care franchise. We provide the benefits of a franchise without taking a royalty on all your income and restricting you to a small territory.

Our Fees

Our Lifetime Membership Fee is currently $12,500.

button icon Learn more
Our Membership Fee includes all of our services

Lifetime Membership Fee
Our Lifetime Membership Fee is currently $12,500. This fee includes all our services for the duration of the time you retain ownership in your business. This fee pays for all the things we do for our new members before they open their doors for business. i.e. Help create their legal entity (S-Corp/LLC), help them get a home care license in their state, get them trained via our 10 days of initial training, and get them ready to launch. Our members also need an additional $10,000 to $15,000 to pay for startup costs like insurance, office space, state license fees, etc. Financing is available for the entire $27,500 for those with credit scores of 710 or higher.

Day To Day Support/Mentoring
Once launched, our members need constant hand holding and day to day support from people who have actually owned their own senior care business and grow it from zero to a multi-million dollar operation. Our members only get support from those who have actually done what we want each of our members to do. In order to pay for this type of talent to assist our members we need recurring revenue to pay for such.

Paying For Our Ongoing Support/Mentoring
Instead of charging our members a 5-8% royalty on their gross revenue (which equates to a 1/3 of their take home profit), we brought a Veterans Pension Benefit Program in-house and that provides the ongoing revenue we need in order to pay for the support/mentoring services we provide ongoing to members. It’s a win-win! See the “Niche Veterans Program” section above for more information on how we cut out the middle-man and stopped outsourcing our VA Pension Benefit revenue to a 3rd party in St. Louis, MO (like other home care agencies still do) and brought that program and revenue in house.

We Are Looking For The Right People
At AHI Group we know that finding the right people to join our exclusive Membership Organization is more important than finding people who have the most money. With 300+ members nationwide and a goal to grow to 500 over the next four years, we are always looking for people who fit our values and requirements for Membership. With that said, we encounter many individuals who are the right fit for us but don’t have a large amount of money up front to start their business. For this reason, we try to keep our up-front fee as low as possible and use the revenue we make from our VA Pension Benefit Program to make up the difference.

For the previous six years our Membership Fee was $17,500. We were happily able to drop that to $12,500 due to an extremely good year with our Veterans Pension Benefit Program. We cannot say how long it will stay at the lower amount of $12,500 as that all depends on the revenue coming in from our VA Program. If we continue to see the same growth in our VA Program and our costs don’t increase up significantly due to wage and insurance increases then we will be able to keep our up-front fee at $12,500. If not, it will have to go up to the $17,500 again.

Mutual Motivation

We are financially motivated to help you grow.

Our Total Commitment

If you decide to purchase a franchise within 30 days of attending our Boot Camp, we will issue you a full refund of your membership fee.

Find out more about our unique & innovative model

Success in the senior care industry doesn’t need to cost you a third of your profits.

Get Started

Have a question about StartupHomeCare and prefer to speak to an advisor directly?

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